Why do numbers matter in writing stories?
While journalism is an art of the written word, numbers are essential to good reporting. Numbers are able to rely objective information such as body counts or product sales in a way that words cannot. A business columnist would not write, “Apple Computers made a lot of money last quarter.” The statement sounds exceedingly stupid, and this is because it doesn’t give any concrete information. Reporters must understand numbers so that their stories will be as accurate as possible. This is not to say that reporters must be mathematicians—not at all. Writers must understand numbers simply because numbers rely the most unbiased information available.
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