Feature has to be interesting!

What makes a good feature?

A good feature appeals to its audience. A good feature can be geared towards its targeted gender, age, and type of person or it can be a feature that is interesting to a wide group of people like in a newspaper. For example of a highly targeted feature: 17 magazine would appeal to girls between the ages of 16-25 and has mostly stories about stars. Regardless of the media, the viewers have to care about the feature so that it is interesting and they want to read it, watch it, or listen to it.

A good feature includes an expert on the topic, and a profile on that person. For example a feature on Verizon having the iphone 4 would have an expert on phones and phone service, someone who works in the business, not from Verizon. A good feature also includes someone who is directly involved in the story, so for the example, an expert who works at Verizon. Another thing that makes a feature good is an opinion from the average person like you or me.