Monday, May 2, 2011

What makes a good lede?

Lede needs to be concise and to the point, making sure that all pertinent and necessary information is given to the reader within the first two sentences at most. The lede is important because it leads the reader into the story, drawing them in and making them want to learn more about the article at hand. A lede is the information packed part of the format used in writing articles, this format is known as the ‘inverted pyramid’. When a journalist creates their lede, they need to be conscious of the information they are incorporating, using too much information, meaning, facts that aren’t entirely necessary can take away space needed for necessary information. The lede is essentially the most important part of the article because its purpose is not only to inform the reader quickly giving them the basic jest of the article, but it is meant to draw the reader in to want to read more.

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