Monday, April 4, 2011

Short, not always sweet

What makes a good radio/TV news story?


To craft a ‘good’ story for a broadcast medium, one has to keep brevity in mind. Not only do TV and radio stations have a limited amount of time in which to tell their stories, they must also grab the audience’s attention in this amount of time. To do this, the stories presented must be succinct and brief. The story needs to be able to be delivered in as little as four sentences. Thus, the writer must work on condensing his or her lede to include the most essential information. A good TV or radio story doesn’t try to say everything at once—it says as much as it can in the limited amount of time it has.

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